HBR's 10 Must Reads on Business Model Innovation (with featured article "Reinventing Your Business Model" by Mark W. Johnson, Clayton M. Christensen, and Henning Kagermann)
Editor: Harvard Business Review Press Autores: Review, Harvard Business, Christensen, Clayton M., Johnson, Mark W., McGrath, Rita Gunther y Blank, Steve Año de Publicación: 2019
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