Communication and Media

ie student

DISCLAIMER:

Before buying your books do please confirm with your professors which compulsory titles you will be needing to follow their courses.

This page includes mandatory books for all intakes and sections in the academic course, so please make sure you only purchase the ones you need.
Contagious: Why Things Catch on
Editor: Simon + Schuster Inc.
Autores: Berger, Jonah
PRINT BOOK
24.9 €
Disruptive Branding: How to Win in Times of Change
Editor: Kogan Page
Autores: Benbunan, Jacob, Schreier, Gabor y Knapp, Benjamin
PRINT BOOK
22.87 €
Shaw, M: Copywriting, Second edition: Successful Writing for Design, Advertising and Marketing
PRINT BOOK
22.22 €
SAVING 9.78 €
Storynomics: Story-Driven Marketing in the Post-Advertising World
Editor: Grand Central Publishing
Autores: Mckee, Robert y Gerace, Thomas
PRINT BOOK
26.68 €
SAVING 9.28 €

All the academic materials requested for the optimal follow-up of the subjects are available at Campus Online



Persuasion: Social Influence and Compliance Gaining; International Student Edition
Editor: Routledge
Autores: Gass, Robert H y Seiter, John S
PRINT BOOK
65.12 €
This Is Service Design Doing: Using Research and Customer Journey Maps to Create Successful Services
Editor: O'Reilly Media
Autores: Marc Stickdorn, Markus Edgar Hormess, Adam Lawrence y Jakob Schneider
PRINT BOOK
37.79 €
SAVING 6.21 €
The Lean Startup: How Constant Innovation Creates Radically Successful Businesses (Viking)
PRINT BOOK
14.49 €
SAVING 6.91 €
Disciplined Entrepreneurship: 24 Steps to a Successful Startup
Editor: John Wiley & Sons Inc
Autores: Aulet, Bill
PRINT BOOK
28.43 €
SAVING 3.51 €

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